Writer: Danielle Blackington

Graphic Designer: Bob Buchanan

As a senior content marketing manager with Nielsen, I was tasked with conceptualizing the design, writing, and social promotion of content for NCSolutions – a part of Nielsen that highlights CPG insights across the country.

The main goal for each piece I created was to make sure that data analytics were conversational and easily digestible by the reader.

First: is an example of one of the projects I created. It includes a blog on energy drinks, a social post with a gif, and a graphic for the blog.

Other examples of my writing with NCSolutions include case studies and their “Goods” section lower on this page. Feel free to check out more examples of what they do on their website: NCSolutions.com.